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What Trump really hates is when fellow billionaires deride him as "not one of them". We heard what Michael Bloomberg said about him at the convention attacking Trump's business values and implying he was a "con".
“We’ve heard a lot of talk about needing a leader who understands business. I couldn’t agree more. I built a business and I didn’t start it with a $1 million check from my father.”
“Trump says he wants to run the nation like he’s running his business? God, help us, I'm a New Yorker, and I know a con when I see one.”
Now fellow billionaire Mark Cuban, owner of the Dallas Mavericks, went up to his hometown of Pittsburgh to speak to blue collar workers in their language. Cuban called Trump a "jagoff".
"You know what we call a person like that in Pittsburgh? A jagoff. Is there any bigger jagoff in the world than Donald Trump?"
I have never heard that term before so when I looked it up in the urban dictionary it says, "Pittsburgh's way of saying "jackoff." An annoying, ass hole." Also, a "stupid incompetent person".
In my hometown of Butte, Montana, the term "jackoff" fits Trump nicely with the miners' language. None of this politically correct "jagoff".
This is the kind of blue collar language that George Lakoff says we need to use again and again and again. Whether he is a jagoff or a jackoff, the messaging is the same. It has more teeth to it than Bill Maher calling him a "whiny little bitch".